About

We study the business before we build it a system.

GOLUP is a software company focused on business process mapping, automation, integrations and custom system development.

Our story

GOLUP was founded by Daniel Malakov out of close work with business owners. In almost every business the same picture repeated itself: there was no shortage of work - there was a shortage of process. Leads waiting, reminders typed by hand, and information sitting in several places that don't talk to each other.

That's why we don't start with a system. We start with discovery: learning how the business runs today, mapping the processes and identifying where time, customers and money are lost.

Only then do we build. Sometimes that means configuring START GOLUP for a service business, sometimes SEDER for events and production, and sometimes dedicated development and integrations around the tools the business already uses.

How we work

Discovery before development

We don't propose a solution before we understand the real process.

Improve what exists

We prefer to connect and improve systems that already work for you.

Measured automation

We start where time comes back fastest, then expand.

Transparency

We say up front what is possible, what isn't, and what needs another phase.

The founder

Daniel Malakov

Founder of GOLUP

A technology entrepreneur specialising in business process mapping, automation and custom system development.

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